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3 Reasons Why You Should Promote Company Culture

June 16, 2021

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Reasons Why You Should Promote Company Culture

What is the current employee demeanor in your organization? Do you feel adrift between employee togetherness due to COVID-19? It turns out company culture plays an essential role in the success and health of an overall business. Therefore it would be in your company’s best interest to spend time thinking about where your current company culture stands and whether or not you should make changes. This blog covers the three reasons why employers should promote positive company culture.

Employee Health and Well-being

Depending on multiple factors, your employees can experience high levels of stress. If not managed correctly, a company could see a decline in employee efficiency. We suggest creating an environment where management supports their teams and openly listens to all recommendations given them by employees to help conduct their best work. It is important to note that companies should be proactive about having supportive leadership, so it does not come off as insincere.

Keep the Best Employees

It is not a secret! An employee who feels undermined and underappreciated will not achieve the same as an employee who feels valued! How you treat an employee will directly translate into their overall experience.

Also, defined company culture can weed out bad hires within the first couple of weeks. If you haven’t already, you should think about a company’s culture as an organization’s guiding force that influences how new hires adjust and perform.

Hiring the wrong employee can be costly. That is why at Spectra360, we look at what type of cultural impact a candidate would have on an organization. To schedule a free consultation with a Spectra360 hiring expert, click here.

Turn Your Employees Into Advocates

When an employee becomes an advocate, they positively impact their team members, hiring, and the organization’s external perspective. Good benefits and a steady paycheck will not be enough to create advocates within your company; employees must feel that what they’re doing is making a difference.

To promote employee advocacy, try celebrating their wins by recognizing them for their achievements. It could be as simple as presenting them with a certificate and gift card to their favorite restaurant!

Chances are, if you’re reading this, you’re interested in elevating your own company culture. We recommend getting together with leadership, thinking about what an ideal company culture would look like, and conducting a culture audit. Be sure to involve all aspects of your team in order to get an honest report.

For more blogs like this, visit our resource library!

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